Speak with Confidence
EVERY TIME without Rambling, Fumbling or Being Talked Over ... 

... even if you think 'out loud', talk in circles or hate the pressure of 'all eyes on you'

Speaking with Confidence, Authority, Authenticity and IMPACT is THE most valuable skill you can have in today's professional landscape.

If you can't effectively influence people in conversations ...

If you can't authentically connect with your team, stakeholders or clients ...

... then it doesn't matter how passionate, committed, knowledgeable or insightful you are ...

... your contribution to your community, your cause, your business, will stay 'small'

... and you'll remain frustrated that others around you seem to make yourselves heard ... while you can't.

Introducing

Speaking Essentials

The Ultimate Speaking 'How-To'  
Program for Impact-Minded Leaders

Speaking Essentials is a comprehensive online training program to help business owners, professional and community leaders gain THE MOST valuable skill in their professional toolkit ...

... speaking with confidence, authority, authenticity and impact.

In all speaking environments. Every.Single.Time.

I Have So Much More Confidence

"I have so much more confidence even with a very short Earn-The-Right. 

I have been amazed at the difference it makes to the conversation flow.

This course is brilliant!

Peta Chapman, Land Access Coordinator, Telstra

Speaking Essentials Is For You If You ... 

  • get nervous and choke when it's your turn to speak in meetings
  • experience mind blanks or lose your words (even though you are smart and articulate normally)
  • ramble, waffle and say all the things you're thinking about the topic
  • struggle to stay 'on point' and go off on tangents, leaving your listeners confused and lost

We Haven't Been Taught To Speak, Impacftully

While we all learned to speak as children, we weren’t taught to speak, POWERFULLY.

And when we see someone who is articulate, genuine, engaging and an effective communicator we think they must have a rare, magical talent.

They don’t.

They’ve simply taken the time to develop the SKILL of speaking.

The skill of messaging.

And the skill of connecting.

They’ve mastered the essential skills of speaking.

In Speaking Essentials I’ve stripped back the Signature Impactful Presenters Program to the most foundational of elements, leaving you with, yep, you guessed it, the essentials.

Just the essentials.

The core foundations that those effective leaders you admire lean on  when

  • chairing meetings that not only don't such but lead to outcomes
  • having a challenging conversation with potency and grace
  • when pitching an idea or service that has their listeners nod, enthusiastically, in agreement

When You Dive Into Speaking Essentials
You'll Master:

Structuring Your Presentations ...

so you can focus on what you want to say instead of 'how' you should be saying it, and prepare easily.

Your Earn-the-Right Intro ...

that establishes your authority and credibility so your audience WANTS to hear what you have to say (and helps overcome your Imposter Syndrome)

Speaking Spontaneously ...

so you can wow your audience and land your key messages with just a few minutes of prep and just a couple of 'napkin notes'

Deftly Responding To Questions ...

so you don't have to fear those 'dreaded questions' anymore and artfully use your audience's contribution to build on your key messages

Being Authentic When You Speak ...

and not some weird professional-robot persona you take on when you speak 'formally'

The Confidence To Speak Up 

so you can lead your team, influence decisions, grow your business, change hearts, minds and behaviours and make a positive impact in your community

SNEAK PEEK

What's it like inside Speaking Essentials?

Press PLAY to watch a sample lesson
(and discover how to stop 'Umming' and 'Ahhing'!)

What's Inside
Speaking Essentials?

Value: $2,750

The Game-Changing Earn-The-Right Method To Establish Credibility without Arrogance

You'll learn my powerful Earn-The-Right framework to establish your knowledge and authority with such comfort and authenticity you'll use it EVERY DAY in all professional contexts.

The Earn-The-Right is a game-changer for so many participants as it powerfully builds confidence and overcomes imposter syndrome.

Value: $2,750

Value: $1,900

The Works-Every-Time Framework To Structure Your Conversations for Impact

You'll learn the 4-part Speaking With Confidence framework to structure your presentations, meetings, speeches and professional conversations. It's a plug 'n' play template where you add the information about your audience, your outcomes and key messages ... and voila, you have the blueprint for an impactful discussion.

Just this framework alone will transform how you speak.

Value: $1,900

Value: $2,500

My Unique 'Sticky Note' Method So You Can
Ditch The Script

Order your thoughts and structure your messages so you can talk from just a handful of 'prompter notes' so you can stay connected to your audience and responsive to their questions and input. You'll never again need to speak from a script, pages of notes or slide-deck.

Just this one technique has been a game-changer for students.

Value: $2,500

Value: $1,750

The Napkin Note Method to Speak 'Off The Cuff'

How to speak spontaneously, effectively and confidently, and STILL deliver impact (even if you only had moments to prepare).

Even though this was created for networking events where you only have a 'napkin' to write on, this method is what I use EVERY DAY in impromptu professional conversations. 

Value: $750

Value: $2,500

Easy Pro-Tips for Engaging Video Conversations

With these techniques you will engage your virtual audiences and never be 'that person' who's being ignored while everyone else is checking emails or playing Wordle on their other screens.

You'll also gain the confidence and skill to create scroll-stopping social media videos and live-streams, without the need to do eleventy-billion takes or spend hours editing. 'One-take-wonder' will be your new reputation.

Value: $1,750

That's $8,900 in VALUE

But You Won't Pay That
When You Enrol Today

For a Limited Time You Can Get Instant Access to
Speaking Essentisls For

For Just 1 Payment of $85 Today
(and 5 additional payments of $85)

Or SAVE When You Pay In Full

Choose Your Payment Option ... 

6 PAYMENTS OF

$87

3 PAYMENTS OF

$177

A ONE-TIME PAYMENT OF

$497

PLUS Get More Than $5,835 In Free
Boxing Day Sales Bonuses!

When You Enrol in Speaking Essentials
BEFORE midnight 31 December, 2023 (AEST)

BONUS # 1
Earn-The-Right
Mini-Course

You know how some people weave their stories of expertise throughout their conversations ... they simply oooze their credibility without bragging?  

They've mastered what I call their 'Earn-The-Right' ... how we craft and use stories to illustrate our professional biography.  

By the end of this mini-course, you'll do that too!

Value: $1,950

BONUS # 2
Lifetime Access

Speaking with confidence, authority and impact is a skill set that you keep working on and keep improving over time.

Also, 'life happens' and there'll be modules you don't get to dive into as deeply as others and you'll want to return to them. So, I'm offering lifetime access so you can get started NOW (and not wait for that 'perfect' time).

Value: $3,885

Choose Your Payment Option ... 

6 PAYMENTS OF

$87

3 PAYMENTS OF

$177

A ONE-TIME PAYMENT OF

$497


14-Day Money-Back Guarantee

If you're on the fence, or if you're skeptical (about this program or your abilities) ... then I want to give you EVERY opportunity to put Speaking Essentials into action and discover that, once you know how, speaking with confidence is a skill that EVERYONE can learn.

So, dive into the program. Watch the videos, try on the frameworks ... and if it's not your thing, let me know and I'll refund your money.
 
Simple.
 
I'm so confident that if you implement just a fraction of the lessons you'll be blown away by your ability to speak, lead, inform, influence ... and ultimately make your dent in the universe.

You quite literally have nothing to lose ... and a host of opportunities to gain.

"Complete Game-Changer"

"The Earn The Right has been a complete Game-Changer for me.

I use it ALL THE TIME to explain what I do and how I can add value" 

Brandon McIntosh, Innovation Ecosystem Coordinator
City of Newcastle

"I'm Much More Confident"

"I'm so much better now connecting when speaking to a room of people and not being awkward.

I'm also much more confident approaching people in a business sense with an 'ASK', and showing them why their participation in my program is mutually beneficial." 

Toni Rasso,
CEO, A Better Bid

I'm sharing my tried and tested techniques that I've successfully used over 25 years of professional and political influence,
in one-on-one meetings and to audiences of thousands

Hi 👋I'm Cat Matson ... 

... and I've been speaking, presenting and facilitating for more than 25 years. But not in a boring, rigid or even rah-rah way. In an authentic, natural, grounded and connected way. In fact the most common feedback I receive on those post-event survey forms is “I love how real and approachable Cat is”.


My speaking career started at school, on the debating team, where my favourite debating position was third speaker negative; in other words, minimum prep but maximum impact required. Then I spent 5 years working with probably the most challenging audience you can imagine; young people. And not compliant young people, but young people who were disadvantaged, dancing with the juvenile justice system and who were thought to be ‘unteachable’ and ‘un-tameable'. Turns out EVERYONE can learn and grow if they have good teachers who know how to connect with them.

And the bulk of my career has been in ‘professional circles’; business coaching, facilitating meetings with a range of stakeholders, moderating panel events, delivering keynote speeches and leadership roles in the public service.

My ability to speak with passion, confidence, authenticity and authority, to audiences of 1 to thousands is EASILY the most powerful skill I have in my professional toolkit. And it is the 'secret’ to what others see as a career of significant leadership, impact and success.

Maybe you're wondering ...
what's REALLY included?

"Is this just another one of those online programs that promises the world but delivers very little?"

Ha! No!
There is SO much juice in this program!

20+ professionally produced video lessons that you can watch or listen to ANYTIME

AND, if you enrol before midnight AEST 31 December 2023, you also get an additional 7 lessons in the
Earn-The-Right Mini-Course
AND LIFETIME ACCESS

This is what you get IMMEDIATE access to when you enrol ... 


Ready to develop THE MOST valuable professional skill you can have in today's world of information and influence?

Buy Speaking Essentials TODAY!

And Get Over  $13,000 in VALUE!

For As Little As $87 Today
(and 5 additional payments of $87)

Or SAVE When You Pay In Full


Ready to develop THE MOST valuable professional skill you can have in today's world of information and influence?

Buy Speaking Essentials TODAY!

6 PAYMENTS OF

$87

3 PAYMENTS OF

$177

A ONE-TIME PAYMENT OF

$497

"Now I'm Being Invited to Speak on Industry Panels & am Recognised as an Industry Leader"

"I am much calmer and clearer when I talk now.

I have slowed down my thoughts and speed of talking and people are able to follow my conversation.

Before, I used to bombard them with so much info and talk so quickly my business partner would have to step in and explain.

Now I’m being invited to speak on industry panels and am recognised as an industry leader."

Julia Van Der Sommen
Director at Sample Room & Pattern Room

"Phwoar! Best Webinar I've Ever Run"

"Phwoar! That was the best webinar I've ever run.

It was 90 minutes long ... And 126 of the 128 participants were still online AND ENGAGED at the very end.

I've never been short for words, but this program has REALLY improved my delivery and impact."

Jacqueline Campbell, Founder
Arca Morai

What Are The REAL Costs of
Rambling, Waffling and Speaking Nerves?

  • Are you being over looked for promotions because you're not as confident a speaker as your peers?
  • How many clients are you missing out on because your sales pitches are inconsistent and less-than-impactful?
  • Do you feel like you are constantly banging your head against a brick wall, feeling like you're not 'getting through' to people the value, or urgency, of your priorities?
  • Do you feel like you're just not quite reaching your potential, you have some much you want to contribute you just can't quite get to the 'next level'?

Are you being over looked for promotions because you're not as confident a speaker as your peers?

How many clients are you missing out on because your sales pitches are inconsistent and less-than-impactful?

Do you feel like you are constantly banging your head against a brick wall, feeling like you're not 'getting through' to people the value, or urgency, of your priorities?

Do you feel like you're just not quite reaching your potential, you have some much you want to contribute you just can't quite get to the 'next level'?

When you do 'the math' this can add up to
TENS of thousands of dollars each year!
(Not to mention the mental and emotional toll)


Ready to develop THE MOST valuable professional skill you can have in today's world of information and influence?

Buy Speaking Essentials TODAY!

6 PAYMENTS OF

$87

3 PAYMENTS OF

$177

A ONE-TIME PAYMENT OF

$497

How The Self-Paced Program Is Delivered

When you enrol you get INSTANT access to :

Juicy DIY Video Lessons

Community Forum

Facebook Group

Learn anywhere, anytime, with 35 short & practical video lessons.
Many students grab what they need just before a meeting, pitch, gig or presentation!

As you're watching or listening to a lesson, ask a question, think out-loud or even submit an idea or draft for feedback ... All in the learning platform.

In the exclusive student and alumni Facebook Group you can ask deeper questions, learn from others, acces bonus content and even upload videos for feedback.

4 Practical Modules
Giving You The ESSENTIALS to Speaking Confidence, Effectiveness & IMPACT

1. Foundations
2. Finessing Your Presentations
3. Virtual and Small Audiences
4. Spontaneous Presentations

+ BONUS Earn The Right Mini Course

Engaging Self-Paced Video Lessons

More than 20 bite-size professionally-produced videos to  teach you the techniques and frameworks AND SHOW you how the techniques work.

All video lessons available as podcast tracks too (so you can learn while doing other things).

These video lessons give you EVERYTHING I know about speaking, presenting and facilitation ... all the techniques I use EVERYDAY for impact.

Practical Practice Tasks

Embody your new skills with (optional) homework tasks that relate to your work. Submit videos of your homework presentations for feedback, coaching and personalised support.

Learning Community

Hang out with like-minded professionals, entrepreneurs and change makers who also have a message of change. Ask questions, brainstorm your work presentations, discover new techniques or just be inspired by others.

FINALLY Speak With Clarity and
Nail Your Message

Look, let's face it ... there are HEAPS of ways to learn to speak with confidence.

You can join your local toastmasters group, you could sign up for a workshop and take a few days out of your work week to attend, or you could teach yourself by watching hours of TED talks.  

Yep, that could work.  

But will you really do that? 

The hassle of going somewhere, at a certain time (every week for Toastmasters); do you really have time for that?  And watching TED talks are fun but they're all so scripted, all so 'the same’, will you really develop the confidence to speak authentically in any context?  

Probably not.  

Speaking Essentials will give you life skills well beyond just standing and presenting; you'll develop the hard-wiring to be confident in all contexts so you can speak up, be heard and lead change.

 The content is in bite-size chunks so you can watch or listen to as you go about your day (your commute, at the gym or in 15-minute grabs throughout the day).  

And with the lifetime access bonus you can revisit any of the modules ANYTIIME. It's always with you.

Oh, and you'll have the benefit of community accountability, momentum and 'working-out-loud learnings' from the Impactful Presenters online community .... so you'll make real progress quickly and easily.

FREQUENTLY ASKED QUESTIONS

The program is structured into modules which are broken up into:

  • short how-to videos
  • optional homework and practice tasks which are designed to integrate into your professional life

So if you already listen to podcasts, watch online content or wonder why you're scrolling mindlessly, you can easily make your way through the content at your pace and get HUGE value from this program. And radically improve your speaking abilities.

Nope! The program is entirely self-paced. Watch or listen when it suits you.

YES!!! There have been people who started this program unable to present for 2 minutes without losing their words, getting embarrassed or being virtually incoherent ... and after the first module they're speaking articulately and with increased confidence. 

Yes it's self-paced and yes, you can access the whole program at once. You will need to complete the first two compulsory foundation modules before you can get into the more advanced topics.

You have LIFETIME access to the course videos.

Speaking Essentials takes the first 4 'foundation' modules of the Signature Impactful Presenters Program and 'loses' the modules more suited for larger audiences, conference stages and facilitation tools.

Too easy - email me at cat.matson[@]ImpactfulPresenters.com (remove the [ ], they're just there to block the bots).

Jump Into Speaking Essentials NOW

Choose Your Payment Option ... 

6 PAYMENTS OF

$87

3 PAYMENTS OF

$177

A ONE-TIME PAYMENT OF

$497

"I delivered A LOT LESS CONTENT but got BETTER results"

"I learned about speaking to the full stops! That slowed me down A LOT.

I also delivered a LOT LESS content in my last workshop, but I got a better result in terms of enrolments."

Angela Counsel,  
Menopause Coach, AngelaCounsel.com

It's never been more important for the world to hear from diverse voices.

Voices like yours.

If a lack of confidence, skill or 'how to' is what's holding you back, then I would LOVE to see you in Speaking Essentials.

In no time at all you will be speaking with confidence, authority, authenticity and impact.

Just think what will become possible!